(VESPA 946)RED Landing Page Concept

Piaggio Group and (RED) collaborated to create the (VESPA 946)RED, a red-clad Vespa scooter that fights HIV/AIDS with every purchase.

Who doesn't love (RED)'s mission and the ultra-cool retro styling of Vespa scooters? Becuase of my passion for both organizations, I decided to take on the challenge of redesigning their joint venture's landing page. Designed in Figma and the images were processed in Photoshop.

Landing pageredesign concept

Landing page
redesign concept